About The Publicity Collective

Your Story, Strategically Told.

The Publicity Collective is a Chicago-based boutique PR agency with international reach, specializing in business, lifestyle, and beauty publicity. In just four years, we’ve expanded from a founder-led vision into a globally connected media force. We intentionally partner with brands and leaders we can passionately represent — emerging disruptors and established voices alike — crafting strategic campaigns that elevate influence. From meaningful media placements and high-impact events to aligned influencer partnerships and narrative positioning, we shape visibility that endures. Backed by nearly 75 years of combined senior-level experience, our team delivers more than publicity — we build platforms.
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What to Expect?
With 20+ years of experience, we uncover your brand story and craft media-ready narratives that get you noticed.
Explore the Possibilities
We tailor publicity strategies—lifestyle, business, or beauty—that align with your voice and visibility goals.
Company goal
We make your brand unforgettable through strategic PR, impactful features, and influencer connections.
Meet us!
Led by Amanda Rumore, former PR exec for Tony Robbins and PEOPLE Magazine, we’re your dedicated media team from day one.
Why The Publicity Collective?

We Craft Stories That Create Impact

Amanda Rumore is the Founder and CEO of The Publicity Collective, a boutique PR and media strategy firm specializing in story-led publicity for founders, authors, and mission-driven brands. With over a decade of experience shaping narratives at the intersection of business, culture, and women’s leadership, Amanda helps executives build credibility, visibility, and influence through authentic storytelling and strategic media placement. She is also the creator and host of an upcoming digital talk show launching on This Is It Network, focused on modern leadership, motherhood, resilience, and identity-driven success. Her expertise includes personal brand development, thought leadership, media strategy, crisis-aware storytelling, and visibility without burnout. In 2018, Amanda survived a near-fatal 40-foot fall while hiking near an energy vortex in Sedona — an experience that profoundly shaped her perspective on leadership, empathy, and resilience. As a mother and entrepreneur, she brings a deeply human lens to conversations about women’s health, motherhood, trauma-informed leadership, and sustainable business growth. Amanda is frequently sought out for expert commentary on entrepreneurship, modern motherhood, women in leadership, media strategy, and the emotional intelligence required to lead in today’s cultural landscape.
  • Brand Identity & Strategy

    We build the foundation of your brand story, visuals, and messaging to ensure consistency and impact.

  • Influence with Purpose

    From celebrity partnerships to organic influencers, we align you with voices that make a difference.

  • Results You Can Measure

    Real-time trackers, ongoing check-ins, and pitch transparency—because you deserve to see traction.

  • Media & Speaking Opportunities

    From interviews to panel invites, we position you for spotlight moments that last.

  • Agile + Insight-Driven

    PR is a moving target. We adjust in real time to maximize what’s working and pivot where needed.